• Entrepreneur’s Life Beyond Coffeeshops

    “I’ve spent a lot of time in coffee shops…” – quoting myself in My Life in Coffeeshops- An Entrepreneur’s Journey, originally posted on LinkedIn. — Much time has passed since I last wrote, and since I last worked at a coffee shop. After leaving my job, I ventured out on my own, with a handful of social media marketing and PR clients. It felt good to have my own clients but I also struggled with making sure I had enough work to make up for the relief provided by a steady paycheck. When you are on your own, the struggle is real and you have to hustle. One of the…

  • Bowling for Fun

    When you have tweens and teens and are trying to find a way to get together with another family with same-age kids, it can be challenging to find an activity that both adults and reluctant kids would enjoy. So when the idea of meeting up with our friends for a post-holiday game of bowling came up, we went for it. We met at Tavern+Bowl located at The Triangle in Costa Mesa. It’s a boutique bowling alley, which means it isn’t massive and overwhelming. Instead, it’s quite warm and welcoming, really. Tavern+Bowl has 10 state-of-the-art bowling lanes. Their scoring system even allows you to post your score on social media sites…

  • Out and About: Tasting Naugles Tacos for the First Time

    For the longest time, I kept hearing about Naugles Tacos from friends, who grew up in Orange County. They waxed nostalgic about a 24-hour drive-thru and their famous cheese burritos. I was starting to think people were just being wistful and that perhaps this was just one of those food memories that would remain just that – a memory. Fast forward to 2015, Naugles returns to the scene. Christian Ziebarth, whom I had known via Twitter as @ocmexfood, won the Naugles trademark and eventually set up to revive the brand, which merged with Del Taco in the late eighties. At the Naugles Test Kitchen in Fountain Valley, a flyer had…

  • A Boy I Love: #NicoNicoNico

    So I’ve fallen in love with a podcast called “The Love Bomb.” Hosted by actor Nico Tortorella, the show features a conversation between him and “someone he loves” and while the conversation always somehow starts off or ends up discussing sexuality, the true beauty of The Love Bomb, for me, is the spoken word opening by Nico. He is an artist, a thinking man, a young man, sometimes confused but always confident, intelligent, friendly and loving. A photo posted by nicotortorella (@nicotortorella) on Oct 21, 2016 at 6:40am PDT I imagine I’d have met him at a poetry slam when I was younger, then I’d be struck by his beauty…

  • The Challenge Sweeping the Nation

    I suck at challenges. I apologize to anyone who has challenged me to push ups or questionnaires, thirty days of blog posts or 90 days of videos. Sorry, it’s just not my thing. Maybe it’s because I do not have a competitive bone in my body and the idea of someone “throwing down the gauntlet” does nothing to motivate me. And it’s not because I’m scared of failure but more because I’d rather not start something that I may possibly not finish. I didn’t even do the Ice Bucket Challenge… technically, my kids did it for me because they thought it was fun. And then, just the other day, I decided…

  • Painting with a Twist and Onsia Sound Art

    How I Painted a Pet Portrait on a Bluetooth Canvas Speaker

    If you’ve never done a painting with wine type of class, I suggest you try it. It’s such a fun experience. Invite friends and spend an afternoon or evening, learning to paint, chatting over wine and generally having a good time. One Sunday afternoon, I attended such a class at Painting With a Twist in Huntington Beach. This class was extra special because, for the first time, we were painting on Onsia Sound Art canvases!  Canvases with Bluetooth speakers in them. What’s more, we weren’t painting the typical sunset or vase of flowers, we were painting our pets! A few days before the class, we were asked to submit a…

  • Quail Motorcycle Gathering

    Motorcycles, Ice Cream and Keanu Reeves in Carmel

    Last May, I had the privilege of attending and working on “The Quail Motorcycle Gathering” in Carmel, CA. As social media manager of Acorn Woods Communications, we worked with The Quail Events group of the Quail Lodge a few months before the event. The event is a celebration of the Evolution of the Motorcycle, honoring both pre- and post-war eras of the world’s finest sports and racing bikes. Not being a rider myself, what I did appreciate was the history and physical beauty of the motorcycles. Not to mention, the camaraderie of riders. Plus, there was the location! The Quail Lodge and Golf Club in Carmel Valley! Besides, any chance…

  • Increasing ticket sales for Taste of Huntington Beach with Social Media and Influencer Outreach

    It seems like only yesterday when I wrote about How A Charity Event Leveraged Social Media to Increase Ticket Sales. Okay so it wasn’t yesterday but it was just last year and I was talking about the Taste of Huntington Beach. Well, the annual Taste of Huntington Beach #TasteHB took place again this year on April 24th and guess what – this year we increased sales by 20%! That would be a 40% total increase from two years ago. Attendance numbers were up and there was a buzz about the event unlike previous years. There were more restaurants, newer restaurants and wineries, and also a celebrity chef from the Food…

  • Urban Armor Gear phone cases

    Review: Urban Armor Gear Protects Your Phone

    Since my iPhone is such a part of my daily life, it is important that I protect it with the right case. I personally prefer function over form so when a product can give me both, it’s a win! The Urban Armor Gear (UAG) line of products may seem a little masculine-looking to some but for me, it’s simple and stylish and what’s more, it’s light weight and actually protects your device! You see the Urban Armor Gear cases are drop tested to US Military Specs – that’s what their website says. Now, I haven’t dropped my phone intentionally but I have accidentally and so far my UAG has cushioned…

  • My Talk on Proven Ways to Use Social Media to Market Your Toy Business

    **The following was first delivered as a seminar topic at ToyFest West trade show in Vegas.** Note that the examples below pertain to companies in the Toy Industry but rest assured, these tips will work with ANY business.** In today’s digital landscape, when people aren’t stalking exes, reading about the Kardashians or watching cat videos, people actually use the internet for research. Now more than ever, social media channels like Facebook, Twitter, Instagram, Snapchat, YouTube, Pinterest are an intrinsic part of this research process. Consider these stats. • Consumers are 71 % more likely to make a purchase based on social media referrals. (Hubspot) • 38,000,000 13 to 80 year…