Browsing Category : Business

Life is like a Box of Chocolates

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Christmas came early for this chocoholic as I attended two chocolate store launches in the span of a week! What was interesting about the two openings was that they couldn’t be more different in that the first event was a small independent artisanal shop and the second was the latest opening by a 92 year old candy manufacturing company with…

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Thoughts on Small Business and Social Media

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Small Business Saturday is on November 30th and so it’s been on my mind lately. I love supporting my own neighborhood coffee shop, bookstore, restaurant, nail salon etc. And often, when I think about how I can help a small independent store survive and thrive in this economy, naturally, my thoughts turn to social media, which is my passion as…

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Social Media Friends Connect At Marquee Costa Mesa

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Just a few years ago when social media was this thing people were still trying out, a group of people who met through social media though “Why don’t we help others get connected as well?” And thus was born Connect OC and many friendships. I wasn’t part of the organizing group myself but I consider myself lucky to call them…

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Why You Should Follow a LinkedIn Company Page

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Managing a company’s LinkedIn company page is quite different from managing its Facebook page. The tone, purpose and audience are quite different. So as a social media strategist, I am conscious of the differences between the two social media platforms. I advice my clients to adopt a more serious tone when posting on their LinkedIn Company page, sticking to professional…

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Winder Farms: Farmers’ Market on Wheels

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How it works is pretty easy. Sign up online for Winder Farms service, pick out the farm fresh grocery items you want and wait for the delivery! Yes, just like in the old days when the milk man would deliver fresh milk at your doorstep. As a matter of fact, Winder Farms started out as Winder Dairy way back in…

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Yogurtland CEO Shares Secrets of His Entrepreneurial Success

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I have a collection of Yogurtland spoons. True story. Yogurtland is our go-to frozen yogurt place, especially since there’s one right by our house. There are always new flavors and toppings to try and cool marketing tie-ups like that one with Sanrio, during which times I collected the spoons. And then there was the Flavor Quest last year, when POG…

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Irvine Chamber Presents Mayor’s Luncheon

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I attended the Irvine Chamber of Commerce’s Business Luncheon with the Mayor at the Hyatt Regency Irvine on Tuesday, May 21st, 2013, as a guest of my friend Beth Fujishige, networker extraordinaire and owner of Paradise Perks Café in Irvine. The Annual luncheon is co-presented by the City of Irvine. According to Irvine Chamber President and CEO Tallia Hart, the…

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