I woke up today to the good news that the LinkedIn Company Page I manage has been named one of the 12 Best LinkedIn Company Pages of 2012. As a social media strategist and community manager, I am over the moon! Our company page is a result of collaboration between our marketing, graphic design and talent acquisition teams. The branding element is strong on the page but it is also a robust and active page with a mix of posts about job openings, company news and announcements, as well as relevant industry news.
I really like how LinkedIn has evolved over time. What’s more, they really do have their community members in mind when making changes or improvements. I like how they communicate via email with members before a change takes places, giving community managers and social media people like me enough time to get ready and make the necessary adjustments.