Natural Products Expo West Wraps Up

Last weekend, I attended the Natural Products Expo West, produced by New Hope Natural Media, for the first time. Held at the Anaheim Convention Center, the Expo showcased a record number of new natural and organic product launches and attracted more than 63,000 industry members and 2,428 exhibiting companies. From food items to cosmetics and other specialty goods, natural products are big business! Although I did not attend any of the conference sessions, I had a wonderful time tasting and sampling products at the Expo Floor, and meeting entrepreneurs at the Next Pavilion, which showcased new and upcoming brands.

I was warned by fellow bloggers that the expo could be a bit overwhelming, so my plan was to look for kids’ snacks, healthy office snacks, and coffee for future stories. I successfully resisted some of the really tasty samples and tried to keep my focus. Snack items were plenty, not so much coffee but plenty of tea! I ended up trying out so many probiotic treats it gave me indigestion but what was really satisfying was meeting the creators, founders, entrepreneurs and dreamers behind so many gluten-free, peanut-free, all-natural products. I will try to write about them in the upcoming weeks.

There were so many people at ExpoWest, it’s amazing that I bumped into someone I knew — the fabulous Christy Funk of Belly Sprout, a pioneer of all-natural, eco-chic in Orange County. At the end of half a day, my shoulder was sore from lugging around a bag containing numerous sample products. Outside the air was cool, the sun was out, and there was a band playing. What a way to end an expo touting natural living!

I think it was a well organized event and New Hope Natural Media did great by emailing updates daily about the conference. They also had a mobile app that attendees used to plan their days.

Check out my Storfiy about the conference.

Why Natural Products Expo Was Trending on Twitter All Weekend

Gluten Free and Vegan were the buzz words at last weekend’s Natural Products Expo. I sampled many-a-probiotic product and tasted lots of delicious treats. There were also cosmetic products and other goods. Check out the tweets that made the expo trend.

Storified by Marcie Taylor· Tue, Mar 12 2013 11:16:55

Whole Foods commits to 100 percent #GMO transparency by 2018 via @NewHope360 #EXPOWESTNaturalProductsExpo
We may have caused a scene at #ExpoWest #Organic
@duongsheahan I’m drinking tons of water today to help flush out all the eating I did at #ExpoWest lol!Stephanie Quilao
Great to meet the gang from @drinkclearly Clearly Kombucha @ #ExpoWest Thanks for the Kombucha! Can’t wait to see it on the shelves in #KCchristine heggestad
6 of my fave finds at #expowest: #vegan and/or #raw! Baginski
Patchouli Mint was my fave from @ZumBarSoap & it’s made from goat’s milk#gf #fresh #veg #glutenfree #expowest Gal
@KeVitaDrinks drink of the day, my favorite flavor! #kevita fun meeting you guys at #expowest! Gold
So glad to see @Horizon_Organic & @LoveMySilk at #expowest urging people to send letters asking their reps for #GMO labeling!Kari Hamerschlag
#expowest – reflections on good, bad, & pretty. Take note @Lightlife, @MorningStrFarms, & @BeyondMeat. #veganAngela
@jameschristy Such a crazy event. 🙂 We wanted to connect with many more people at #ExpoWest, thankfully there is Twitter.Hemp Naturals
New Katy Perry flavor of @popchips is kettle corn; not a fan of the texture or aftertaste #expowest Harris
Another delicious #expowest find: @thirdstreetchai decaf mixed w/ bluediamond almondmilk! #fitfluential… Williams
Afternoon drink with @MammaChia1 yummy and healthy! #expowest Minor
Lots of bars from my #expowest extravaganza #GF Harris


One response to “Natural Products Expo West Wraps Up”

  1. Bummer I missed you =) I’ll be writing a series of some of my favorite products in the next few weeks, but standouts include: Woats, ‘Tude Juice, Torie and Howard organic candies, OrganicSaurus/Bops with Good Boy Organics, Wild Poppy Juice, Quinn Popcorn… to just name a few 😉 LOL… this is such a fun event every year and my passions for food, grocery retail, and new products come out in this.. the best part: Healthy Snacks!