Tag: social media
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What does it mean to have influence?
Not 5 years ago, the influencer landscape was different, it was when moms ruled the blogosphere and back then I had “klout.” The influence sort of just came along with blogging territory. Obviously, if people read, interacted and commented on your blog, surely you carried some influence with them. Right? To further the perception of…
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Craving Connection: New events, new website, my new creative agency
Have you noticed a wave of creative breakfast meetings, retreats and conferences? It’s like the bigger, more expensive trade show-type conferences have given way to more intimate, often free to attend, gatherings. It is almost as if, in this plugged in, digital world of ours, people are craving a more personal, IRL connection. Can you…
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Creative Inspiration Abounds at Monthly Social Media Breakfast
When thinking of ways to do community outreach, beyond digital means for my new client, SOCO and the OC Mix, I decided to put together two of my favorite things: Social Media and Breakfast. Thus was born the first SOCO Social Media Breakfast, a collaborative gathering of social media managers, influencers, creatives and SOCO super…
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Increasing ticket sales for Taste of Huntington Beach with Social Media and Influencer Outreach
It seems like only yesterday when I wrote about How A Charity Event Leveraged Social Media to Increase Ticket Sales. Okay so it wasn’t yesterday but it was just last year and I was talking about the Taste of Huntington Beach. Well, the annual Taste of Huntington Beach #TasteHB took place again this year on…
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Travel Tuesday: I left my heart in San Francisco at Hotel Zephyr to be exact
We had less than a day and one night to spend in San Francisco, so we wanted it to count! The best decision we made was to book a room at what is possibly the coolest hotel on Fisherman’s Wharf. Just one night at Hotel Zephyr not only provided a great home base from which…
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How A Charity Event Leveraged Social Media to Increase Ticket Sales
I have been a volunteer at the library for about 5 years. The library is like a second home to me and my family. I have been correspondence secretary, usher, and photographer for the Friends of the Children’s Library (FOTCL). They do great work for the community. From puppet shows and ballets to author visits…
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Lost Facebook Likes
It’s not you, it’s me. No, actually, it’s Facebook. You may have noticed a small drop in your Facebook Likes Count. You see, over the weekend, Facebook started removing two types of accounts from your fan count: memorialized accounts and voluntarily deactivated accounts. So basically the great Facebook purge is doing you a favor by…
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Conversation with Actor-Artist Keegan Allen
“Everyone wants to fit in and be noticed. Everyone is searching for something, every day, every hour.” – Keegan Allen, life.love.beauty Keegan Allen is a young actor on the hit show “Pretty Little Liars (PLL).” He is also an artist and has quite the social media following Over 1 million followers on Twitter and 2.3…
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What It Means To be in Cision’s Top 50 List
“Where PR and Media Connect,” is Cision’s tagline. Cision is a company that offers PR software and services. As a new media journalist, my name appears on Cision lists and that’s how I get press releases and pitches from various agencies. As a PR professional (working for Acorn Woods Communications, a PR and Marketing Firm…
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Kababayan Today with G Tongi Part 2
Here are the next two segments of my guest television appearance on Filipino-American show, Kababayan Today, hosted by the beautiful G Tongi. After getting over my nerves, it was easy to talk about anything! Naturally talked turned to two things I am passionate about: blogging and social media. The segments are appropriately titled: Growing Trend…