LA’s Umami Burger opens in the OC

Umami Burger offers up the 5th Taste in Costa Mesa

On a rainy Saturday, Umami, the gourmet burger sensation that’s swept LA, had a soft opening at the Camp in Costa Mesa. Umami is a Japanese word for "savoriness." A bunch of foodies had the chance to "Savor Umami Burgers" and get a preview of tastes to come.

Storified by Marcie Taylor · Thu, Apr 05 2012 18:47:30

We’re official. #CostaMesa http://pic.twitter.com/0jmg0DGwUmami Burger
Dragons! Cool. The interiors were unfinished when we were there but I like it so far.
Dragons on the wallMarcie Taylor
Mural on the wall depicting the 5th taste by a local artist.
IMAG2005Marcie Taylor
Shoot before you eat! Gotta love the foodie crew.
IMG_0674Marcie Taylor
Cheesy Tots @Umamiburger @thecampcm #secretmenu http://pic.twitter.com/ufrdYP6uRobin Wachner
"@Mrs_SNFoodies: Secret menu item- handmade cheesy tots @umamiburger http://yfrog.com/oepisjqyj" ship some to me please!Heather Overley
Representing @OCMenus at the opening of @umamiburger in Costa Mesa, Ca http://instagr.am/p/I2KqTOrAr6/Nicole Lyons
Mural by local artist @umamiburger #costamesa Unanimity means 5th taste. http://ow.ly/i/xyU7 #nomsMarcie Taylor
Boutta grab this #umamiburger http://pic.twitter.com/omfCU1NJRudeluv
So stoked to be present at the grand opening of @umamiburger’s FIRST Orange County location. Let the feasting commence!Johnny X
Smushed potatoes with garlic aioli sauce @umamiburger Grand opening Costa Mesa http://pic.twitter.com/YiK80NrfMarian Bacol-Uba
Manly Burger cross section. Now THAT is sexy. @umamiburger Costa Mesa Grand Opening #foodporn @FoodPorn http://pic.twitter.com/BXD2CMEXMarian Bacol-Uba
@umamiburger Ahi Tuna burger- hand chopped tuna, avocado, pickled ginger, sprouts, wasabi tartar spread http://yfrog.com/objs7vyjMrs SatNightFoodies
Hatch Burger from @umamiburger at @thecampcm. House made American and roasted chilies – Yum! @ Umami Burger http://instagr.am/p/I2TDntymLy/Sat Night Foodies
Formal attire only with @foodbeast at @umamiburger #CostaMesa. http://pic.twitter.com/YodjomtHUmami Burger
Here are a few of my own pictures from the Umami Burger soft opening in Costa Mesa. To see the set, visit http://www.flickr.com/photos/76407897@N05/sets/72157629357332558/
Line starts forming…Marcie Taylor
You can check out Umami Burger at
2981 Bristol St
Costa Mesa, CA 92626
(714) 957-2981
http://www.umami.com/

More OC locations to come this year!